Running the BEST Real Estate Company in Dubai is EASY.

A week in the life of a $100M CEO running Dubai's fastest-growing real estate company. No property tours. No supercars. No trying to make Dubai look glamorous. This is what actually happens behind the curtain when you're scaling a business at this pace... the meetings, the decisions, and the mindset it takes to stay at the top. Monday - Sat down with one of our Sales Directors to dig into the bottom 25% of our sales team. Where are the gaps? What's holding them back? Because being number one isn't just about making your best people better, it's about raising the standard across the entire business. Tuesday - Our first-of-the-month company meeting. The message: understand the opportunity cost of not taking September seriously. A bad September doesn't just cost you September. It bleeds into October, November, and can make January and February an absolute nightmare. Then straight into senior management. We're number one on the metrics that matter, but the real conversation was how we stay there. Getting to the top is one challenge. Staying there while everyone chases you is another. Wednesday - Recorded a podcast with Gavin Rubinstein, star of Amazon Prime's Luxe Listings Sydney and founder of The Rubinstein Group. We talked real estate, business, leadership, and what it takes to perform at the highest level. Thursday - One of the proudest days we've had as a company. White & Co was recognised for selling the most property across Dubai's freehold areas over the past 12 months. You can win awards for marketing, culture, or growth, but we exist to sell property, and being recognised for doing more of that than anyone else means everything. Friday - Hosted our S.OS real estate seminar with around 150 brokers for a full day of training. I opened with the system I believe can take a broker from zero to AED 3 million in commission, then brought in Aidan Doyle, Gino Cross, Jason Barrowclough, and Jordan Smith to share what they've learned building their own success. That was the week. People, performance, training, leadership, strategy and constantly solving the next problem. This is what it actually takes to scale in one of the most competitive real estate markets in the world. Join SOS - https://link.sossalesandscaling.com/2... Join the #1 Real Estate Company in Dubai - https://link.whiteandcogroup.com/yrzd... 0:00 Boosting team performance 10:24 Strategic planning for growth 15:45 Market performance analysis 18:01 Leasing and sales integration 23:24 Dominating the market 25:40 Future goals and consistency 29:56 Leadership and motivation 35:06 Real estate training seminar