From a Creative Vision to a Fashion Brand: Guntash Khosla’s Journey with Phabbat | Beyond the Outfit

From a Creative Vision to a Fashion Brand: Guntash Khosla’s Journey with Phabbat | Beyond the Outfit What does it take to turn a creative vision into a fashion brand with an identity of its own? In this episode of Beyond the Outfit, host Pragya Tiwari sits down with Guntash Khosla, founder of Phabbat by Guntash, for an insightful conversation about fashion, creativity, craftsmanship, and the journey of building a distinctive fashion label. From the inspiration behind the brand’s name to the vision that shapes its identity, Guntash shares insights into her journey as a fashion entrepreneur, her creative approach, and the realities of building a brand in the evolving fashion industry. We explore the thought process behind Phabbat, the importance of distinctive design, the changing landscape of Indian fashion, and what it takes to create a brand that stands out beyond trends. In this episode, we discuss: •⁠ ⁠Guntash Khosla’s journey as a fashion entrepreneur •⁠ ⁠The story and inspiration behind Phabbat by Guntash •⁠ ⁠The meaning behind the name Phabbat •⁠ ⁠Building a unique identity in the fashion industry •⁠ ⁠Creativity, craftsmanship, and distinctive design •⁠ ⁠The business of building and growing a fashion brand •⁠ ⁠Fashion trends versus creating a lasting brand identity •⁠ ⁠The challenges and realities of being a fashion founder •⁠ ⁠The vision behind Phabbat and its place in the fashion industry Join us for a conversation that goes beyond beautiful outfits to explore the stories, ideas, and business decisions behind building a fashion brand. Whether you are a fashion enthusiast, aspiring designer, fashion entrepreneur, or simply curious about the people behind India's fashion labels, this episode is for you. About Beyond the Outfit Beyond the Outfit is a fashion and jewellery podcast hosted by Pragya Tiwari, bringing you conversations with fashion designers, jewellery entrepreneurs, brand founders, and industry experts. We explore the stories, experiences, and ideas shaping the Indian fashion and jewellery industry. CONNECT WITH BEYOND THE OUTFIT Instagram:   / beyondtheoutfit.pod   Subscribe to our YouTube channel for more conversations with the people shaping fashion and jewellery. Like, comment, and share this episode, and tell us what you found most interesting about Guntash Khosla’s journey. 00:00 - Teaser & Highlights 01:22 - Introduction & Welcoming Guntash Khosla 02:24 - Guntash Khosla's Background & Roots 03:01 - From Canada to Delhi: Building Phabbat 03:51 - The Meaning Behind 'Phabbat' & Diljit Dosanjh Inspiration 05:48 - Carrying Forward Her Father's Textile Legacy 06:54 - The Chaos & Realities of Running a Bespoke Brand 10:09 - What Sets Phabbat Apart & Managing Master Artisans 11:25 - The Unseen Backend: 1,000+ Hours of Hand Zardozi 13:07 - Advice for Women Founders: 'Just Start' & The Degree Myth 15:23 - Studio in Punjabi Bagh & Reaching Global Brides 21:17 - The Modest Wear Gap in India & Sons' Dastaar Bandi 24:03 - Bridal Lehengas: Common Mistakes & Plus-Size Challenges 26:24 - Minimalism vs. Maximalism: The Rise of Gen-Z Brides 28:46 - Rapid Fire & Agree or Disagree Rounds