If Your Friends Are Your Only Customers, You Have a Big Problem

Friends can support your business when you start, and there's nothing wrong with that. But building a sustainable business means finding ways to reach people who don't already know you. In this video, I'm sharing my thoughts on why relying only on friends as customers can become a problem — and why businesses need to think beyond their immediate networks. If you're a business owner, how do most of your customers find you? Through friends, referrals, social media, or something else? Share your experience in the comments. #FaithO #SmallBusiness #SalesTips