Choosing an IMO with Eyes Wide Open: Part 2

At what point does growing your business actually stop benefiting you? In this final episode of a three-part conversation with Phil Graham, Justin discusses an advisor producing $30 million annually in annuities, clearing more than $2 million with just two employees and very little overhead. Yet his IMO continued encouraging him to grow, hire more advisors, and increase production. After doing the math, the advisor realized that growing to $250 million in production might not actually make him much more money. But his IMO certainly would. Justin and Phil discuss the pressure advisors face to grow, the hidden costs of IMO incentives, and why understanding who truly benefits from your growth is so important before signing on the dotted line. Follow Beyond The IMO on: Facebook   / beyondtheimo   LinkedIn   / beyond-the-imo   YouTube    / @beyondtheimo   TikTok   / nitjus3214   Instagram   / justinwoodbury3214   Guests and companies featured on Beyond The IMO are selected based on relevance and value to independent advisors. Neither Justin nor Beyond The IMO receive compensation, referral fees, or incentives tied to who appears on the show.