The Economics of Owning a Stadium (It’s Empty 300 Days a Year)

You just bought a stadium. Seventy thousand seats, national TV, your name on the deed. It looks like a money printer. But on most days of the year, nobody is inside. So how does a building that sits empty most of the year pay for itself? In this video, our crash-test mannequin takes the owner’s chair and finds out where a stadium’s money really comes from: premium suites, naming rights, concerts, tournaments, and the tenant who holds all the power. We also look at what can go wrong, from debt to a tenant leaving, through the real case of Montreal’s Olympic Stadium. Facts and figures in this video come from public reporting and are rounded or described as “reported” where exact terms are not public. If you want to see which business the mannequin buys next, subscribe to Mannequin Mogul. #stadium #businessEconomics #howmoneyworks #mannequinmogul