03-2/4: Integrated Product Development

Integrated Product Development Process; Chapters: 00:00 - IPD Process; 01:00 - IPD model; 02:15 - Purposes, uses, limitations; 03:00 - Case study; 05:30 - Project; 07:00 - Competitive advantage; 08:30 - Objectives; 11:30 - Launch info; 12:45 - Desirables and musts; 15:00 - Project plan; 16:00 - Project plan;24:30 - Selection criteria; 26:00 - End of the case;