Tolar Longhorns: Trophy Steers, Beef Production & Smart Selection

In this episode, we sit down with Ashley and Reid of Tolar Longhorns, located just outside Prattville, Alabama. Together, they are building a Registered Texas Longhorn program with a long-term vision for their place in the industry, a strong focus on producing impressive trophy steers, and a successful beef operation. Ashley and Reid share how they evaluate their cattle and make the decisions that shape their herd—what stays in the breeding program, what moves to the beef pasture, and which traits matter most when selecting animals for the future. They also talk about the balance between raising cattle for genetics, horn, structure, and eye appeal while maintaining a practical and productive beef program. It is a great conversation about intentional breeding, making tough selection decisions, and building a Longhorn operation with both purpose and longevity. Tolar Longhorns: https://www.tolarlonghorns.com/