What are EN standards in the European Union?

EN standards are essentially the building blocks of product compliance and safety in the EU. In this video, I explain what EN standards are, and what these mean in practice to brands, importers, and manufacturers. 1. What are EN standards? 2. Examples of EN standards 3. Are EN standards mandatory or voluntary? 4. Harmonised EN standards 5. CE marking 7. General Product Safety Directive (GPSD)