Naugles: How This Iconic California Original Taco Chain Died (And Came Back)

Everybody says Taco Bell killed Naugles. It never bought a single one. This is the twenty-four-hour taco chain Southern California was obsessed with, the steamed cheese burrito nobody has been able to copy since, and the quiet boardroom deal that erased more than two hundred restaurants while everyone was busy living. And how, twenty years after the last one closed, one guy with a blog dragged it back from the dead. If you ate at one, tell me which one and what you ordered. New one of these every couple of weeks. Subscribe if you want to keep taking the trips back. Sources for further reading: MEL Magazine, "The Improbable Quest to Bring Back Naugles" (Ziebarth, recipe rebuild) OC Weekly, "How an OC Food Blogger Is Bringing Back Naugles by Beating Del Taco" (the trademark fight) Los Angeles Times, "Ganging Up on Taco Bell" (Feb 1988 Del Taco / Naugles merger) Encyclopedia.com and FundingUniverse, Del Taco company histories (Soliman, conversions, Taco Bell's 68% market share) CNN Business and HuffPost (the 2015 reopening) #Naugles #TacoBell #DelTaco #1970s #1980s #nostalgia #foodhistory #lostplaces #fastfood #americanhistory #retro #California #SoCal #defunctrestaurants #nostalgiafood