Google Analytics Website Traffic: The Reports I Check Every Month

Most small business owners have Google Analytics installed and never open it. I check mine every month — not to admire the numbers, but to answer one question: is my website actually doing its job? In this Google Analytics tutorial, I walk through the Google Analytics reports I use for my own business. You'll see which numbers I look at, which ones I ignore, and what a change in each one actually means for a business like yours. No jargon and no data background required. I also show how I use Google Analytics to see what visitors do once they arrive on my website and how to know if they stay or leave. If you've ever looked at your analytics, felt nothing, and closed the tab — this is the video for you. Chapters: 00:00 - Intro 00:14 - Focus 00:48 - The 3 reports I Use 01:12 - Report One Walkthrough (Reports Snapshot) 04:12 - Report Two Walkthrough (Web and/or App Traffic) 12:06 - Report Three Walkthrough (User Engagement & Retention) Subscribe to the channel for more content like this. Disclaimer: I share information based on my own experiences. Your experience may be different and will likely depend on your own unique circumstances and efforts.