NADA Dealer Driven: The Intersection of Racing and Running a Dealership: Bud Denker

What can dealership leaders learn from the world of motorsports? Bud Denker, President of Penske Corporation and Vice President of Team Penske, shares how the same principles that drive success on the racetrack also drive success in the showroom. From leadership and teamwork to accountability and continuous improvement, he explains the common threads connecting Penske's racing teams and dealership operations. Denker reflects on lessons learned from winning and losing, the impact of training through the NADA Academy and how technology is changing both motorsports and automotive retail. He also shares his thoughts on balancing short-term performance with long-term growth, the future of electrification, and the leadership traits that help teams perform at their best. Hear how one of the most successful organizations in automotive retail and motorsports approaches leadership, training and long-term success. Follow Us X @NADAUpdate Instagram @NADA YouTube @NADAUpdate LinkedIn @NADA Facebook @NADAUpdate