Your Website Needs More Than a Pretty Design

Does your business actually need a website? And if it does, what should be on it? Because a pretty website is lovely, but if people don't know what to do when they land on it, what's the bloody point? 😂 In this episode of The Backend of Business, I'm talking about how to plan and build a website that actually works for your business. Whether you're just starting out, you've been running your business without a website or you've got one that you can't update yourself, there's plenty to think about before you start building. I'm sharing how we approach website builds at Maebelle Tech Agency, including a recent client project where we created a five-page website designed around her business and the people she wanted to attract. And I'll explain why Wix is my preferred platform, what goes into making a website easy to use and why I believe you should always be able to manage your own website once it's finished. In this episode ✔️ Do you actually need a business website? ✔️ What a basic five-page website includes ✔️ Planning your website content and structure ✔️ Why your customer journey matters ✔️ Making your website easy to navigate ✔️ Why your words matter as much as your design ✔️ How we plan website layouts before building ✔️ Why I recommend Wix ✔️ Setting up your domain and professional email ✔️ Mobile optimisation and basic SEO ✔️ Website analytics and Google Business Profile ✔️ Creating clear calls to action ✔️ Making sure you can update your website yourself Your website doesn't need to be complicated. But it does need to have a purpose. And before you start building anything, I want you to ask yourself: If someone lands on my website, what do I want them to do next? That's where your website planning should start. Work with Maebelle Need a website building but haven't got a clue where to start? At Maebelle Tech Agency, we help you plan, design and build a website that suits your business, with a clear customer journey and the ability to make your own updates afterwards. Explore our website services: https://www.maebelletechexpert.com/ Book a consultation: [INSERT BOOKING LINK] Subscribe for weekly episodes about business tech, websites, funnels, automation and everything happening behind the scenes of running an online business. 00:00 Introduction to Business Websites 00:30 Why Manageable Websites Matter 01:23 What a Basic Business Website Includes 02:16 Planning Your Website Content 03:08 User Experience and Customer Journey 04:07 Why Your Website Copy Matters 05:32 Choosing Wix as Your Platform 06:55 Setting Up Your Website and Email 07:52 Mobile Optimisation and SEO 08:40 When Do You Actually Need a Website? #WebsiteDesign #SmallBusinessWebsite #WixWebsite business website, website design, small business website, Wix website, Wix website design, how to build a website, website planning, website tips, website for small business, website user experience, customer journey, website SEO, mobile friendly website, website copywriting, website strategy, online business, business tech, website maintenance, website optimisation, website for coaches, service business website, Maebelle Tech Agency