What it takes to build a ₹51L/M agency at 24 from India

I sat down with Prithvi, a 24-year-old from Mumbai who runs a ₹50+ lakhs/month agency with 22 people. We discussed how you can make bank with SEO in the age of AI, why he buys backlinks from 8 marketplaces, and his cold calling story - made 1200 calls, signed 2 clients, never did outbound again. Subah Wadhwani: YouTube -    / @subahwadhwani   X - https://x.com/subahwadhwani_ Instagram -   / subahwadhwani   Prithvi Jadwani: Instagram - https://www.instagram.com/prithvi.jad... LinkedIn - https://www.linkedin.com/in/prithvi-j... Apply to work at Atomik Growth: https://www.notion.so/atomikgrowth/At... Want to be a guest on F*ckups Pod or have someone to recommend? Fill this out 👉 https://forms.gle/yQNAomLR7D5MbykV9 Timestamps: 00:00 - Trailer 01:08 - What his agency does 03:31 - Best month ever - ₹51 lakh revenue breakdown 04:41 - Why he's a strong advocate for finishing college 06:00 - His philosophy on hiring interns 10:14 - Why he doesn't build his own SaaS products 13:20 - AI tools for web development 14:03 - How he gets most of his clients 17:32 - The upsell ladder - ₹200 to ₹51L/month 19:32 - How to become the go-to person in your space 20:56 - The 1200 cold calls that changed everything 24:28 - How he started creating content on Instagram 26:11 - SEO optimizing your Instagram profile 29:38 - Where he actually buys backlinks 31:21 - Getting into AI automations 34:21 - The ₹1.7 crore loss story - no contracts 44:43 - Future plans - going all in on long form content 46:27 - How he hires - hungry and smart over experience 51:11 - The easiest time in history to learn development 53:33 - His approach to cold emails 55:28 - What a good developer costs in India