27 Years of PT Business Advice in 38 Minutes

What’s one lesson you wish you’d learned sooner as a personal trainer? Share it in the comments—whether you’re one year in or twenty, another PT could benefit from your experience. Between us, we have 27 years of experience in the fitness industry. In this episode of Coaching & Coffee, we share 10 lessons about building a personal training business that works for your clients—and for you. We’re talking about the things we learned the hard way: selling solutions rather than sessions, asking for client reviews, setting boundaries, taking proper time off, and making sure a full diary doesn’t become a business you can’t step away from. Whether you’re a newly qualified personal trainer or an established PT rethinking how you work, these are practical lessons you can apply to your own business. IN THIS EPISODE 00:00 27 years of experience, 10 lessons 01:15 Stop trying to be the cleverest PT in the room 03:25 Sell solutions, not personal training sessions 07:15 Ask for reviews and capture client success 10:30 Give yourself a pay rise—or more time off 13:40 A full diary doesn’t automatically mean success 18:30 Take time off before you burn out 20:50 Why “I don’t know” can build client trust 25:05 Set client policies before problems arise 29:20 Help clients become confident without you 33:50 Take your business seriously—but enjoy it 37:10 What would you tell a new personal trainer? KEEP LEARNING Watch our in-depth guide to generating leads as a personal trainer:    • How To Generate Leads for Personal Trainers   Explore the workbook resources from our Master Resource videos: How to Generate Leads for Personal Trainers: https://fitnessos.co.uk/how-to-genera... How to Keep Your Clients as a Personal Trainer: https://fitnessos.co.uk/how-to-keep-y... ABOUT COACHING & COFFEE Honest conversations and practical business education for personal trainers and fitness business owners, hosted by Matt and James. Subscribe for more podcast conversations and in-depth Master Resource videos to help you build a business you enjoy running. Coaching & Coffee | Episode 3 #PersonalTrainer #PersonalTrainingBusiness #CoachingAndCoffee