This Roofing Sales Process Closes 40% of Facebook Leads (Steal This)

Most roofers running Facebook ads accept a 20% close rate because they think Meta leads are just "lower intent." That's wrong. In this video I break down the exact 4-step sales process we give every client at Contractor Liberty — the same process behind roofers running 500–600 appointments a month, closing 30–40% at scale. You'll learn why Facebook leads don't behave like Google or referral leads, how the 'Illusion of Choice' pricing triples your closing rate, how to make homeowners feel like they're getting a deal without touching your margin, and how to one-call close without pressure-selling. - 📅 Want qualified appointments booked for you — plus the sales process to close them? Book a call with my team: https://go.contractorliberty.co/apply... Contractor Liberty helps roofing contractors and home service businesses scale with qualified appointments from Meta ads, booked by our US-based sales team. #roofing #roofingsales #roofingbusiness #contractormarketing #facebookads