Shooting a Commercial Campaign | Behind the Scenes

Come behind the scenes with me on a two-day campaign shoot for a hair brand. As part of the Folajimi Studios team, I was responsible for camera operation, lighting, and wireless video transmission to bring this production to life. In this breakdown, I walk you through: Gear load-in and setup Camera rig build and wireless client feed Lighting layout and scene design Behind-the-scenes with the production team A full timelapse of stage setup and breakdown Day 1 and Day 2 highlights on set 🎥 Campaign Shot on Sony A7S III X Tamron 70-180mm Lens 📹 BTS clips shot on Sony A7R IV x Sony 24-70 GM Lens, DJI Action Camera 2 & Fujifilm X100V 💡 Lit with Nanlite FC-500s, Forza 300B IIs and GVM SB300 Pro. 📍 Location: New York City 👥 Production by: Folajimi Studios Like, comment, and subscribe if you're into production content, BTS workflows, or campaign/commercial shoots. Let me know if you want a gear breakdown or lighting tutorial in the next one! Folajimi Studios Crew as featured in this video: Photographer:   / 69.views   DIT x Production Assistant:   / moffy.__   Find more of our work here: https://www.folajimistudios.com Have a project you’d like to bring to life?Whether it’s a commercial campaign, branded content, or something more documentary or narrative—I’d love to hear what you’re working on. 📬 Shoot me a message or inquiry through DMs, or email me via info@jenyooyebode.com You can also find more of my work and behind-the-scenes content on: 🔗 Instagram:   / jay_lenz   🔗 TikTok:   / jay_lenzz   Chapters 00:00 - 01:11 - Intro 01:11 - 02:18 - Load in and Setup 02:18 - 04:22 - Light Setup Breakdown 04:22 - 05:48 - Camera and Transmission Setup 05:48 - 07:05 - Shot variation/Breakdown 07:05 - 08:05 - Final thoughts