How Much to Charge for YouTube Sponsorships (Full Pricing Guide)

▶️ This free Sponsorship Toolbox is for YouTubers who want to manage their own brand deals:https://www.sponsorshiptoolbox.com/ If you’re not sure how much to charge for sponsorships, this video gives you the full pricing breakdown. I’ll show you how to calculate your rates based on audience size, engagement, niche, and deliverables, plus what to charge for things like exclusivity and usage rights. I’m also sharing real-world examples and the exact rate ranges brands expect. Whether you’re new or experienced, this guide will help you stop guessing and start charging what you’re worth. ► ABOUT ME My name is Brandon Pourmorady, I’m the founder of Adhesive Media, a creator-first sponsorship agency that connects YouTubers with leading brands. We’ve helped over 150 creators secure more than $20 million in brand deals. Our commission-only model means we only win when you do, and my team and I handle everything—from brand outreach and negotiations to contracts and campaign management—so creators can focus on making great content. ► OTHER VIDEOS: ▶️ How to Get Sponsored on YouTube (The Ultimate Beginner’s Guide) ✅    • How to Get Sponsored on YouTube (The Ultim...   ► STAY UP TO DATE 🖥️ Website: https://adhesivemedia.com/ 🔹 Personal LinkedIn:   / brandonpourmorady   🔹 Business LinkedIn:   /     🔹 Instagram:   / adhesive.media   ► TIMESTAMPS 00:00 - Intro 00:52 - Top Mistakes While Pricing Sponsorships 01:56 - What CPM Means and How to Calculate It 02:55 - 10 Factors That Affect Sponsorship CPM 10:12 - Calculate price from CPM and views 13:41 - Case Study #1 : Mr. Beast 16:03 - Case Study #2 : Ali Abdaal 18:36 - Case Study #3 : BigTime 20:29 - Case Study #4 : Welker Farms 22:18 - Sponsorship pricing extras 24:28 - When To Adjust Pricing 25:15 - Factors for increasing sponsorship rates 26:00 - Outro #youtube #sponsorship #youtubesponsorship