Stop Creating Every Presentation from Scratch: Build One Talk You Can Adapt for Any Audience
Speaking Your Brand
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Stop Creating Every Presentation from Scratch: Build One Talk You Can Adapt for Any Audience
9 просмотров · 7 дней назад
Speaking Your Brand
589 подписчиков
9 просмотров · 7 дней назад
If you’re exhausted by creating a brand-new presentation every time you’re invited to speak, I get it. You want the talk to fit the audience. But customizing your message is very different from reinventing it.
In this episode, I’m joined by our coaches Diane Diaz and Erin Mark to talk about how we each use one foundational signature talk across different audiences, industries, and formats.
In this episode, we talk about:
Why customizing a signature talk is different from creating a new talk from scratch
The core elements that should stay consistent across speaking engagements
Why listing 10, 15, or 20 speaking topics can make you harder to remember and refer
How our Brand Voice Canvas connects your mission, expertise, methodology, and experiences
What Erin did when she was assigned a topic outside her expertise
How to expand a keynote into a workshop without turning it into a content dump
How your signature talk can become podcast talking points, website copy, and months of LinkedIn content
Show notes at https://www.speakingyourbrand.com/486/
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