She Built a Postpartum App Days After Giving Birth

She started developing the app just days after giving birth to her third child. Not because she had it all figured out — but because she’d spent years as a massage therapist, prenatal and postpartum doula, and lactation counselor watching new mothers fall through the cracks, and she knew exactly what they needed. So she built it. In this episode of Between Meetings & Motherhood, host Alexa Starks sits down with Brooke Orloff, co-founder of Mone Wellness — a comprehensive postpartum platform that brings together evidence-informed education, symptom logging for mom and baby, community forums, and a directory of 200+ vetted women’s health providers, all in one place. In this episode: What Mone Wellness actually does: articles, videos, logging, community forums, and a provider directory all in one app Why postpartum education needs to start prenatally — and how Moan is built around that Her second birth: prodromal labor for weeks, a traumatic delivery, and what it took to process and heal before her third How her third birth — calm, efficient, and smooth — changed everything, including her recovery Still breastfeeding her 16-month-old and why she can’t quite bring herself to wean The identity shift that hit hardest after her second baby — and the fragmentation she didn’t see coming Starting Mone just days postpartum and why she calls it her fourth baby Why she went from massage therapy to doula work to lactation counseling — and how each step led to the next The big goal: Mone as the recommended postpartum resource integrated across OB offices, birth centers, midwifery practices, and doula networks nationwide Why every birthing person deserves a doula — and what happens when partners are properly prepared for birth Brooke is also featured in the October issue of Mothered Magazine — read the full interview at motheredmagazine.com. 📲 Find Mone Wellness: monewellness.com | Available on Apple & Android | @moanwellness on social | Brooke Flynn Orloff on LinkedIn 🎙️ Between Meetings & Motherhood is hosted by Alexa Starks, founder of Mothered Media and editor-in-chief of Mothered Magazine — a podcast for ambitious moms building businesses and raising families at the same time. #PostpartumSupport #PostpartumRecovery #Doula #LactationSupport #MomPodcast #BetweenMeetingsAndMotherhood #MotheredMagazine #MotheredMedia #NewMomSupport #MomsHealth #PostpartumApp #MomFounder #BirthSupport #Breastfeeding #MaternalHealth