Class 3 Know Your Cash Flow

Class 3: Know Your Cash Flow | Mastering Liquidity & Future Forecasting for Founders Welcome to Class 3 of our corporate finance series for young founders and entrepreneurs. While revenue and profit show how well your business performs on paper, cash flow determines whether your business survives and scales. In this practical, step-by-step guide, we demystify the Cash Flow Statement and break down how to manage, protect, and forecast your company's liquidity with absolute clarity. 📌 What You Will Learn in This Video: Profit vs. Cash: Why profitable startups still face cash crunches and how timing gaps impact your liquidity. The 3 Pillars of Cash Flow: Operating Cash Flow: Managing daily customer receipts, supplier payments, and overheads. Investing Cash Flow: Understanding Capital Expenditures (CapEx) and long-term asset investments. Financing Cash Flow: Structuring debt, equity injections, loan repayments, and investor capital.