Hiding in Plain Sight: Uncovering History through Ghost Signs | Matt Cohen | TEDxWinnipeg

What the signs on the side of your buildings say about your history. Advertising enthusiast Matt Cohen has spent the past decade working as a senior copywriter and marketing strategist. In his free time, he has been researching the fading wall ads of Winnipeg's historic Exchange District. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at http://ted.com/tedx