The conversion countdown for higher education: Turning October enquiries into January applications
HubGem Marketing
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The conversion countdown for higher education: Turning October enquiries into January applications
4 просмотра · 2 дн. назад
HubGem Marketing
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4 просмотра · 2 дн. назад
University admissions and marketing teams, this one is for you. Kim Holmes (Higher Education Lead and Senior CRM Consultant) from HubGem shares where October enquiries go cold before the 13 January UCAS deadline, with a HubSpot demo, following one enquiry from form to admissions follow-up.
What we go through:
• Where you are right now in the cycle, and the conversion problem in numbers
• The five leaks between an open day and an application, from post-open-day silence to marketing and admissions working in silos
• What lost enquiries cost in fee income
• A HubSpot demo of an enquiry being scored, segmented, nurtured and passed to admissions
• How Lincoln Bishop University built a clear, repeatable admissions process
• Where to start, whether you're working from spreadsheets or already have a CRM
Read the Lincoln Bishop University case study: https://info.hubgem.co.uk/how-lincoln...
Want to talk through your own admissions journey? Book a chat with the HubGem team: https://info.hubgem.co.uk/request-a-c...
Find out more about HubGem: https://www.hubgem.co.uk
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