Two Thinking Systems in a World Built for One

Why do we call some people “overthinkers” when they may simply be processing information differently? In this first episode of my new series, I explore System 1 and System 2 thinking and what happens when we view these ideas through the lens of neurodiversity. I also share a little from my own experience working in marketing research, where I used eye-tracking data to understand audience attention to in-content advertising. The more interesting question isn't simply how people think. It's whether the environments around us are designed to accommodate the different ways people think. Read the accompanying article:   / thandomanaka   #SystemsThinking #System1 #System2 #Neurodiversity #CognitiveScience #Psychology #Attention #EyeTracking #Autism #ADHD #HumanCenteredDesign #MediaMom