Inside the Case Status CX Summit | Kylie Fahey

What does it take to bring together law firm leaders, technology experts, and forward-thinking legal professionals focused on the future of client experience? In this episode of Behind the GAVL, Ryan Raplee sits down with Kylie Fahey, Director of Growth Marketing at Case Status, for a behind-the-scenes look at the Case Status CX Summit, happening September 16–18 in Charleston, South Carolina. Kylie shares what goes into creating a unique content and hospitality experience, from selecting speakers and developing peer-led sessions to planning curated Charleston experiences that surprise and delight attendees. They also get into: Why client experience is a NEED to have, not a nice to have How firms can build systems and strategies around the client experience The “dehumanization trap” and AI’s impact on client communication The growing cost of client acquisition Using video to reduce friction and improve communication The first-ever Client Experience Awards What attendees can expect from the sessions, networking, dining, and Charleston experiences GAVL will also be at the summit offering VIP attendees free professional video recording sessions. Participating firms can create videos to use throughout the Case Status platform, including welcome messages, case-stage updates, and other client communications. Get 25% off your Case Status CX Summit ticket with the exclusive code GAVL25: https://www.casestatus.com/cx-summit Learn more about Case Status and the CX Summit Legal Client Engagement Software Portal for Law Firms | Case Status Behind the GAVL is a podcast dedicated to helping law firms grow through better marketing, stronger client experiences, and conversations with leaders across the legal industry. Subscribe for more conversations at the intersection of law firm growth, AI, SEO, websites, legal news, and marketing. Subscribe –    / @gavlmarketing   #LawFirmMarketing #ClientExperience #LegalTechnology #LawFirmGrowth #CaseStatus #CXSummit #LegalMarketing #Attorney