The Making of SiR's "Nothing Even Matters" with SamTRax

SiR is on the rise! The current single “Nothing Even Matters” has reached No. 9 on Billboard’s Adult R&B Airplay chart. It’s the first time he’s had a song place inside the top 10 on this or any other airplay chart. “Nothing Even Matters,” produced by SamTRax, also earns SiR his first top ten hit on R&B radio the week that ends March 4. “Nothing Even Matters” has amassed over 16 million streams on Spotify since it was released Sept. 23, 2022, via Top Dawg Entertainment/RCA Records. CREDITS: Marketing: Andrew dorilas Executive Producer: SamTRax Producer: forever97 Director/Editor: Patrick Fider (triplexmedia) Twitter   / samtrax   Instagram   / samtrax