5 Ways To Make Your Affiliates Compete: Contests, Leaderboards & Content Rewards

Most affiliate programs have a handful of partners doing all the selling. Referly's Gamification add-on gives everyone else a reason to compete: leaderboards, contests, performance bonuses, milestones and content rewards. Lifetime deal on all three add-ons is live until Aug 24 (extended pricing through Aug 26): https://referly.so/addons-lifetime ⏱ Timestamps: 00:00 - What the Gamification add-on does 00:52 - Every feature included in the add-on 01:46 - Performance bonus vs affiliate milestone 02:37 - Non-cash rewards inside a commission plan 03:33 - Coupon rewards: signup vs purchase triggers 04:50 - Fulfilling coupons via Shopify, Stripe, WooCommerce or your API 06:34 - Store credits and custom units 08:23 - Affiliate leaderboards: public, private and ranking criteria 09:41 - Building a contest with cash and non-cash prizes 11:26 - The public contest page affiliates can join 11:53 - Live test: a sale lands on the contest leaderboard 13:12 - Affiliate milestones that upgrade commission rates automatically 14:28 - Performance bonuses for hitting targets 15:18 - Content rewards: paying creators for posts and views 16:37 - Budgets, platforms and view thresholds 17:31 - Approving and rejecting content submissions 18:25 - Wrap-up The problem this solves shows up around month four. You recruited affiliates, a dozen of them sell, and the rest go quiet. Nothing here fixes recruitment. All of it is about making the partners you already have compete and stay interested. What you get, walked through end to end: • Affiliate leaderboards — ranked by referrals, revenue, sales, earnings or conversion rate, public or private, each with their own shareable URL. Leaderboards are on every Referly plan, including Startup. Nothing to buy. • Contests with prizes — time-boxed, same five ranking criteria, cash or non-cash prizes, winners picked weekly or at the end, with a public contest page that doubles as a recruiting link. • Performance bonuses — hit 10 referrals, earn $100. Set the criterion, threshold and audience, and the bonus pays through your normal payout flow. Unlimited with the add-on. • Affiliate milestones — partners move onto better commission rates on their own when they clear your referral or revenue thresholds. Included from Business, unlimited with the add-on. • Content rewards — pay creators per post, or per view, for YouTube, Instagram, TikTok, X and LinkedIn content about your brand. Set a budget cap, a view threshold and a bonus per extra 1,000 views. Referly checks the metrics and you approve or reject each submission. • Non-cash rewards — pay in coupons or store credit through Shopify, Stripe, WooCommerce or your own API instead of cash. Included from the Business plan, or on any paid plan with the add-on. 🔗 Links: Lifetime add-on deal (ends Aug 26): https://referly.so/addons-lifetime Gamification add-on: https://referly.so/features/gamification Pricing and plans: https://referly.so/pricing Program marketplace: https://referly.so/affiliate-programs Start a program: https://referly.so 👉 Which one would move the needle for your program — a contest or content rewards? Tell me in the comments and I'll answer every one. #AffiliateProgram #ContentRewards #CreatorMarketing