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How to Get Early-Stage TRACTION for Startup FUNDING With a UVP - #CFXO 02:FPF

Ed Kang (CFXO)

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How to Get Early-Stage TRACTION for Startup FUNDING With a UVP - #CFXO 02:FPF

964 просмотра · 1 год назад
Ed Kang (CFXO)
13,8 тыс. подписчиков
964 просмотра · 1 год назад
Sign up for CFXO: https://cfxo.beehiiv.com/ To get an advisor like Ed to help you pitch investors and raise pre-seed or seed funding, join the Startups.com accelerator: https://startups.com Try our member matching here: https://www.startups.com/members/matc... I used TimeBolt to create and edit this video in 10% of the time. Try TimeBolt and get 20% off with my code EDKANG99 at: https://timebolt.io 0:00 Intro 1:55 Why Startups Struggle with Traction 5:27 Unique Value Proposition 7:22 UVP 2-Liner 10:11 ChatGPT Prompt 12:42 Validating Your UVP Use this Prompt: You will create a 2-sentence unique value proposition (UVP) for a startup's sales and marketing. To do this, you will use the following: 1. Target Audience 2. Problem Statement 3. Solution / Benefit 4. Differentiation 5. Tangible Results 6. Emotional Payoff To create the 2-line UVP, sentence: Sentence 1, base it on: 1. Who it's for. 2. Problem it solves. 3. How it does it. Sentence 2, base it on: 4. Why it's unique. 5. What the result is. You will do additional research and offer 3 options and explain why. Make sure the 2-liners are simple and don't have too much jargon or inside technical language. Make them as clear, clean, and concise as possible. Before you finish, you will also ask any clarifying questions or to upload all materials, such as a pitch deck and website, if I have not done so already.