How To Know If Your Business Idea Will Actually Make Money

You’ve got the business idea. You’re excited. You may have even created the Instagram page, chosen your colours and started planning the website… But will anybody actually pay for it? In this video, I’ll show you how to validate your business idea before you spend months—or thousands of pounds—trying to build it. You’ll learn how to: • Identify the real problem your business solves • Find the right customer • research your competition • Speak to potential buyers • Test whether people are willing to pay • Work out whether the idea can actually be profitable I’ll also take you through my five-part validation framework: PROBLEM. PERSON. PROOF. PRICE. PROFIT. Because your friends saying, “That’s a great idea!” is not validation. The real question is whether the market agrees. If you have an idea but don’t yet know how to turn it into a profitable business, subscribe. In the next video, I’ll show you how to find your first customers.