The Business of Caregiving: A Growing Industry Families Can’t Ignore

Caregiving touches nearly every family—but too many people find themselves taking on the role without the information, resources, or support they need. In this episode of Just Talking Business, host Stephanie Van Vark sits down with Dr. LaToya Lewis, a nationally recognized nurse scientist, speaker, educator, and health equity advocate, for an important conversation about the realities of caregiving and the growing need for better caregiver education and support. In this conversation, we explore: 02:54 Meet Dr. LaToya Lewis 03:39 What Does a Caregiving Expert Do? 05:10 Why Caregiving Became an Industry 06:09 The Gap Between the Hospital and Home 07:40 Supporting Caregivers in the Workplace 08:16 Resources, Respite Care & Caregiver Support 12:45 5 Things Every Caregiver Should Know 15:38 What Employers Can Do to Support Caregivers 19:32 The High Cost of In-Home Care 20:03 Finding Financial & Local Caregiving Resources 23:32 Home Care vs. Nursing Home: How Do You Decide? 25:44 Adult Day Care & Other Care Options 27:17 How Caregiving Has Changed Over 24 Years 30:58 Aging, Community & Preparing Before a Crisis 34:58 The Emotional Toll of Caregiving 37:09 Why Families Need to Talk About Caregiving Now 38:04 How to Start Advanced Care Planning 40:34 Making Decisions for a Loved One 40:58 Wills, Power of Attorney & Planning Ahead 42:54 Is Caregiving a Business Opportunity? 45:45 What’s Next for Dr. LaToya Lewis? 46:05 The Mobile Caregiver Simulation Bus 47:00 Dr. Lewis’ Vision for a Caregiver Academy 48:07 Taking Caregiver Advocacy to the Global Stage 48:53 Final Thoughts & Closing Dr. Lewis reminds us that caregiving is ultimately an expression of love—but caregivers need education, resources, community, and support too. If you’re currently caring for a loved one, preparing for the possibility of becoming a caregiver, supporting caregivers in your workplace, or exploring opportunities in the caregiving industry, this is a conversation you don’t want to miss. ABOUT DR. LATOYA LEWIS Dr. LaToya Lewis is a nationally recognized nurse scientist, speaker, educator, and health equity advocate. Her expertise includes caregiving, health equity, end-of-life care, palliative care, cultural humility, and healthcare workforce development. Learn more at https://drlatoyalewis.com/ 👍 Like this episode if you found it helpful. 💬 Share your caregiving experience or biggest takeaway in the comments. 🔔 Subscribe for more conversations with entrepreneurs, professionals, and community leaders. #Caregiving #FamilyCaregiver #Healthcare #ElderCare #SmallBusiness #Entrepreneurship #HealthEquity #PalliativeCare #CaregiverResources #DrLaToyaLewis #JustTalkingBusiness #theentrepreneurspodcast