Business of Architecture Session 1 - The 50-Hour Marketing Plan

The 50-Hour Marketing Plan: Where Busy Firms Should Spend Limited Marketing Time Presented by Brad Phillips, Fairbuilt Design Studio Most architecture firms don't have a marketing department, and most of their work comes from people they already know. This session lays out plan for firms with limited time: get clear on the work you want, build a simple system around the relationships that already bring you projects, create new opportunities on purpose, and only then invest in visibility. You'll leave with a 50-hour plan and worksheets you can start using immediately.