One Team, Full Visibility: Aligning BD and Proposals from Capture to Submission

Working in silos kills win rates. In this session, Micheál McGrath (VP of Marketing, VisibleThread) sits down with Karin Olsen Held and Jamie Lee from WPS, plus Allison Ritz (Director of Product Marketing, VisibleThread), to break down how top performing govcon teams connect business development, capture, and proposal into one continuous "relay race" instead of a series of cold handoffs. You'll learn: The six biggest pain points killing pipeline and win probability, from weak "why us" stories to unrealistic timelines and resource constraints How to run a true relay handoff between BD, capture, and proposal so nothing gets dropped How WPS uses VisibleThread today for SOW/RFP shredding, gap analysis, compliance matrices, acronym dictionaries, and readability scoring What's coming next in VisibleThread: workflow collaboration, deeper insights and analysis, reporting and visibility, and end to end AI traceability Live audience poll results on which pain points hit closest to home Whether you're in BD, capture, or proposal management, this session gives you a practical framework for closing gaps between teams and winning more of the right opportunities.