How Digital Marketing Drives 50% of Her Furniture Business | Women Who Build Ep. 9

How does a furniture business grow, build customer trust, and reach more people through digital marketing? In Episode 9 of Women Who Build, we sit down with Mamta Dhoot, a furniture and home décor entrepreneur from Guwahati, to talk about her journey in the furniture industry, building a premium furniture business, and the role digital marketing plays in reaching customers. Mamta shares how she started promoting her showroom through social media, built strong relationships with customers, and adapted her business to changing customer preferences. She also discusses why customization, after-sales service, teamwork, and customer trust matter when building a long-term business. In this conversation, we explore: How digital marketing contributes to her furniture business Using Instagram, Facebook, and Google to attract customers Moving from economical furniture to premium furniture How customization and manufacturing helped meet customer needs Building customer loyalty through service and trust Managing motherhood, family responsibilities, and business The importance of teamwork, networking, and leadership Her advice for women who want to start their own business Mamta's journey highlights the importance of adapting to change, building genuine customer relationships, and having the confidence to pursue your goals. Whether you're an aspiring entrepreneur, a small business owner, or someone interested in digital marketing and women-led businesses, this episode offers insights into the realities of building and growing a business. Watch till the end for Mamta's advice to her younger self and her vision for the future of the furniture industry. Subscribe to Coffee With Founders for more conversations with entrepreneurs, founders, and women building their own paths. #WomenWhoBuild #CoffeeWithFounders #DigitalMarketing #FurnitureBusiness #WomenEntrepreneurs