How to Build a Personal Brand Without Showing Your Whole Life (3 Types)

Want a personal brand but don't want your whole life online? There are 3 types of personal brands, and once you know which one fits your season, growing gets so much easier. Take the free quiz: Which Kind of Personal Brand Are You? 👉 www.bossmom.com/personal-brand-quiz Women are making millions with personal brands right now, many of them moms building in the margins of real life. In this video I break down the three types (Becoming, Belonging and Skills), show you real creators building each one, and help you figure out which one should lead for you. CHAPTERS 0:00 Personal brands are popping off (and you want in) 1:34 The old advice that keeps you stuck 1:52 Why copying creators makes your feed fight itself 2:22 The 3 types of personal brands 2:30 Type 1: The Becoming brand (Jessie Jean) 3:47 Type 2: The Belonging brand (BossBabe) 4:43 Type 3: The Skills brand (Jessica Carter, Meg Kilgore, Jun Yuh) 5:59 Every brand has all three: pick your forward type 6:33 Why showing up feels so uncomfortable 7:11 Your question: what do you want her to say? CREATORS MENTIONED Jessie Jean: @jessijeanhome BossBabe: @bossbabe.inc Jessica Carter @the.jessicacarter Meg Kilgore: @itsmegkilgore Jun Yuh: @jun_yuh NEXT VIDEO Got a skill, a degree or a career behind you? Watch the 30-day plan for a Skills brand 👉 [SKILLS VIDEO LINK] FREE BOSS MOM COMMUNITY Join thousands of moms building businesses that fit their lives 👉 www.bossmom.com/community Tell me in the comments: after someone watches your post, what do you want her to say? "I'm coming with you," "That's me," or "That's the missing piece"? I'm Dana Malstaff, founder of Boss Mom. I've coached thousands of moms and over 30,000 students, and grew an 80,000-person community organically, mostly as a single mom. #personalbrand #momentrepreneur #bossmom #personalbranding #contentstrategy