✨Onthira Bharksuwana | Fashion Challenges Forum 2026 時尚未來論壇 2026

精彩回顧 Recap｜Beyond Shopping: Thailand’s Retailtainment Playbook For Asia Why do we still gravitate towards physical stores in a digital age? The answer lies in our fundamental human desire to connect, socialize, and experience something real. Onthira Bharksuwana, Senior Vice President of EM DISTRICT, took us on a fascinating journey behind the evolution of Bangkok’s retail landscape. Moving beyond traditional transactions, she revealed how the most successful spaces are now designed to create lasting memories and genuine emotional connections across generations. From integrating lush green sanctuaries and immersive dining to building a playground for young designers, Onthira reminded us that the ultimate future of retail is about putting life into every single square meter. 在數碼時代，為什麼我們依然渴望走進實體店？答案在於人類渴望交流、連繫以及尋求真實體驗的需求。 EM DISTRICT 資深副總裁 Onthira Bharksuwana 帶領我們深入探討曼谷零售版圖的演變。她指出現今最成功的零售空間已經超越了單純的買賣交易，而是致力於為跨代顧客創造難忘回憶與真摯的情感連結。 從引入綠化自然空間、沉浸式餐飲體驗，到為年輕設計師打造專屬的舞台，Onthira 提醒了我們，零售業的未來，歸根究底就是為每寸空間注入生命力。 ============================================= Fashion Challenges Forum 2026 is organised by Hong Kong Design Centre and sponsored by the Cultural and Creative Industries Development Agency as a flagship programme of the Hong Kong Fashion Fest which is presented by the Government of the Hong Kong Special Administrative Region. 時尚未來論壇 2026 由香港設計中心主辦、文創產業發展處資助，作為香港時裝薈的旗艦節目之一。香港時裝薈由香港特別行政區政府舉辦。 #CSTB #CCIDA #HongKongFashionFest #HongKongDesignCentre #FashionAsia #fashionchallengesforum2026