How to Create a UX Case Study & Land Opportunities (I Did It: Copy My Method)

I had no connection with the CEO of Plix. But I had a UX case study that I genuinely believed was worth showing them — so I decided to send it. And this video is the complete story of what happened next. I'm showing you the entire process: → Why I chose Plix → How I researched the product → How we identified UX problems → How we created the design system → The complete case study → How I approached the CEO → The actual messages I sent → What he replied → How the conversation continued months later → How I got connected with their lead designer → What happened during our 45-minute conversation → The mistakes I made → What I would do differently today This isn't a "I got hired by a CEO" story. I didn't. But I did create an opportunity for myself, got my work in front of a CEO, got feedback from an experienced designer, and created something I can genuinely showcase in my portfolio. And that's the biggest lesson of this video: You don't always have to wait for an opportunity. Sometimes, you can create one. If you're a student, beginner designer, freelancer, or someone trying to break into UX/UI — I hope this gives you a practical example of what you can actually do with your work. CASE STUDY: https://www.behance.net/gallery/24420... FIGMA WITH SHRUTI: ‪@FigmawithShruti‬ If this video helped you, tell me in the comments what you want me to break down next. And yes — drop a yellow heart if you made it till the end. ✎ Connect with Me 💛 Newsletter: https://shrutiraj.substack.com/ ♥️ Instagram:-   / shrutirajput.in   🌟 Whatsapp:- https://whatsapp.com/channel/0029Va55... 🐨 Twitter:- https://x.com/ShrutiiRajput 📌 My Profile: https://cosmofeed.com/bookings/shruti... 🎯 Must-Have Items:- 🌟 Canva PlayBook:- Canva PlayBook:- https://spf.bio/wpqXf 📒 Broke to Freelancer:- https://shorturl.at/djorF 💰 Canva Ebook:- https://topmate.io/shruti_rajput/599203 🚀 Try Canva Pro:- https://partner.canva.com/1rVPAx ✅ Mentorship:- https://topmate.io/shruti_rajput 📒 My 1st Book:- Cash in with Canva :- https://www.amazon.in/dp/B0CK5SBCPT 🚨 Equipment I use to Make My videos: Mic 🎙️: https://amzn.to/42OENyf Lights 😶‍🌫️ :- https://amzn.to/3T3tYF8 Laptop 💻:- https://amzn.to/3wn9jmt 📱 Phone:- https://amzn.to/3UPKyd2 🎥 Tripod:- https://amzn.to/49Kdp6r 🚀 Timestamps:- 00:00 — How I Approached a CEO With My Case Study 00:46 — Why I Chose Plix 01:44 — How We Started the Case Study 02:49 — The Complete UX Audit 04:09 — Creating the New Design System 05:28 — The Redesign + Before/After 06:09 — When I Decided to Approach the CEO 06:31 — The Exact Message I Sent 07:16 — His First Reply 07:45 — What I Sent Him 08:08 — What Happened Next 08:34 — The CEO Connected Me With His Lead 09:00 — My 45-Minute Conversation With the Lead Designer 09:19 — Did I Get an Internship? 09:45 — The Biggest Mistake I Made 09:52 — How YOU Can Create Opportunities 10:56 — Final Thoughts #shrutirajput #UXDesign #UXCaseStudy #Figma #UXDesigner #DesignCareer #Freelancing #StudentDesigner