China’s $1 Coffee Is Breaking Starbucks’ Business Model — Here’s How

China’s $1 Coffee Is Breaking Starbucks’ Business Model — Here’s How China’s coffee revolution is putting Starbucks’ premium business model under pressure. With Luckin Coffee and other local chains selling drinks for around 9.9 yuan, customers are questioning why premium coffee costs so much more. This video explains how China’s low-cost coffee chains use discounts, mobile ordering, compact stores, scale, and supply-chain efficiency to challenge Starbucks. Is the $1 coffee really profitable—or is it changing what consumers expect to pay? #CoffeeIndustry #Starbucks #LuckinCoffee #ChinaBusiness #IngredientCourt