Marketing Cloud Lead Capture Ads into CRM

Cameron Robert shows 4 ways to send your Facebook or TikTok Leads into Salesforce CRM and other 3rd party CRM/Data Warehouse solutions. The desired outcome of this processes is to make your new leads conform to your existing SubscriberKey process. Note: Some of these processes can be very technical and may have licencing impacts on your instance. Always check with you Marketing Cloud Admin/Architect before implementing complex solutions/configurations. Key Moments: 0:00 - Introduction 3:11 - Check CRM & TikTok Prerequisite 5:00 - Solution 1: Extract & Transfer 17:31 - Solution 2: Journey Builder 30:02 - Solution 3: AMPscript & SSJS 43:25 - Solution 4: SSJS API 45:01 - Summary Related Links: • Cam's GitHub Gists: https://gist.github.com/camrobert • SFMC Companion: https://chromewebstore.google.com/det... • TikTok Lead Ads Integration:    • Marketing Cloud TikTok Lead Capture Ads - ...   • CreateSalesforceObject:    • AMPscript CreateSalesforceObject Function ...   • Run AMPscript in SSJS:    • Run AMPscript in SSJS in Salesforce Market...   Documentation: • CreateSalesforceObject: https://developer.salesforce.com/docs... Contact:   / camrobert   https://www.cameronrobert.com.au/   / auscamrobert