These B2B SaaS video mistakes are killing your view count

We analyzed 3,623 SaaS YouTube videos across 71 B2B SaaS channels. The results were… pretty revealing. Most SaaS companies are still treating YouTube like a dumping ground for webinars, product demos, and whatever else needs somewhere to live. But the data tells a very different story. In this video, I break down what we found — including: → 91.4% of long-form views coming from paid promotion → YouTube appearing in 74.9% of SaaS-related AI Overviews → Why the top 10% of videos drive 42.2% of channel views → The title patterns that actually correlate with more views → Why 63% of SaaS thumbnails use the lowest-performing aesthetic → Why Shorts under 15 seconds perform 2.72x better → And what all of this means if you're trying to build a SaaS YouTube channel that actually drives growth The bigger takeaway: SaaS companies don't need to make YouTube more "corporate." They need to start treating it like YouTube. Read the full study: https://grizzle.io/blog/saas-youtube-... And if you're building a SaaS YouTube strategy, I'd love to hear what's working for you in the comments.