UGC NET Management | UGC NET Management Financial Management By Kanupriya Mam
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UGC NET Management | UGC NET Management Financial Management By Kanupriya Mam
1 169 просмотров · Трансляция закончилась 6 ч назад
Adda247 UGC NET
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1 169 просмотров · Трансляция закончилась 6 ч назад
UGC NET Management | UGC NET Management Financial Management By Kanupriya Mam | UGC NET Management Preparation | UGC NET Management Syllabus | UGC NET Management 2026 | UGC NET Management Books | UGC NET Management PYQ
Prepare UGC NET Management with this complete, exam-oriented class on Financial Management. This session is designed for UGC NET Management Paper 2, JRF, Assistant Professor, SET and other Management competitive examinations, covering important concepts, theories, techniques and exam-focused questions related to Financial Management.
Financial Management is an important area of Management preparation and requires a clear understanding of financial decisions, objectives, capital structure, cost of capital, working capital, investment decisions and financial analysis.
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Welcome to UGC NET & JRF Exam Preparation YouTube Channel, Prepare for UGC NET Paper 1 & 2 With Our Live Classes and Strategic Videos Subject-Wise. Download Our App: https://adda247.app.link/Adda247 for FREE to watch Demo Videos, Course Content, Current Affairs & Exam-Wise Content Etc.
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UGC NET 2026 Management Megapack - https://adda247.go.link/iAUD4
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UGC NET Exam
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Timestamps:
00:00 - Introduction & Class Overview
02:48 - UGC NET Batch Details & Course Overview
03:46 - What is Marketing & Why Do We Need It?
04:51 - Difference Between Sales & Marketing
06:30 - Core Concepts & 4 Ps of Marketing Introduction
07:23 - Customer Needs, Wants & Market Research
11:26 - 7 Ps for Services Marketing Overview
11:56 - Introduction to STP (Segmentation, Targeting, Positioning)
13:07 - Value Creation, Exchange & Relationship Building
16:27 - Marketing Concepts & Environmental Analysis (PESTEL, Micro/Macro)
19:54 - Branding, Packaging & Labeling Basics
20:32 - Pricing Factors & Objectives Overview
21:37 - Place (Distribution) & Promotion Mix Overview
24:33 - Services Marketing & Additional 3 Ps
27:03 - Emerging Trends in Marketing & Marketing Myopia
30:00 - Detailed STP Strategy (Segmentation Types: Demographic, Geographic, Psychographic, Behavioral)
38:16 - Targeting Strategies (Undifferentiated, Differentiated, Concentrated)
40:50 - 4 Ps in Detail: Product Decisions & Product Life Cycle (PLC)
45:30 - Levels of Product (Core, Actual, Augmented) & New Product Development
48:00 - Consumer Goods vs Industrial Goods
49:03 - Place (Channels of Distribution, Wholesaler vs Retailer)
51:54 - Promotion Mix (Integrated Marketing Communication, Advertising, Sales Promotion, PR)
54:07 - Pricing Strategies (Cost-Based, Skimming, Penetration, Predatory Pricing)
1:00:05 - Product Mix Explanation & Exam Tips
1:02:45 - Course Enrollment Process & Wrap Up
The National Educational Testing Bureau of University Grants Commission (UGC) conducts National Eligibility Test (NET) to determine eligibility for lectureship and for award of Junior Research Fellowship (JRF) for Indian nationals in order to ensure minimum standards for the entrants in the teaching profession
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