How to start an international fashion brand in India -Part 01 | Brand vs Boutique | Gaurav Mandal

Learn the tricks and traits of starting an international fashion brand from a single room in this masterclass with India's King Maker Marketer Anirudh Birla and Prof. Gaurav Mandal. Fashion brands are different from clothing companies . Fashion brands generate a sense of pride & aspiration in their consumers where as clothing companies just sell product. Fashion brands can up-charge on their commodities but clothing companies cannot . The idea of of fashion brand is to have an ever expanding business but it is an impossible dream for a clothing company. #fashionbrand #brand #fashion Online Fashion courses & books on www.gauravmandal.com Contact: gauravmandaldesign@gmail.com PLAYLISTS F A S H I O N D E S I G N P R O C E S S :    • Fashion Design Process   F A S H I O N I L L U S T R A T I O N :    • Fashion Illustration   F A S H I O N B R A N D S :    • How to make fashion brands   R E S U M E / C V :    • Resume/CV   D E S I G N T H I N K I N G:    • Design Thinking   D E S I G N E R S T O R I E S :    • Designer Stories   Come find me at : https://www.gauravmandal.com/ Email me at : gauravmandaldesign@gmail.com