The Man Who Changed Advertising Forever
Interesting Ventures
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The Man Who Changed Advertising Forever
3 127 просмотров · 3 г. назад
Interesting Ventures
936 подписчиков
3 127 просмотров · 3 г. назад
David Ogilvy is one of the most interesting people that ever lived. He worked many different jobs in his 20s, and ended up starting one of the most prestigious advertising companies of all time. He wrote a few books about his life and his work as an advertiser, and his ads are still studied to this day by those who want to learn the art of copywriting. He worked with the biggest brands in the world, like Rolls Royce, Dove, Guinness , Schweppes, and many others, and some of his slogans still get used by those brands. He was somewhat of an eccentric individual, so when he retired he bought a castle in France, where he lived for most of his remaining life.
#ogilvy #davidogilvy #advertising #copywriting #entrepreneurship #digitalmarketing #ad #copy #madmen #dondraper
Timestamps:
0:00 Intro
0:28 Early Life
1:55 Move to America
3:24 Ogilvy & Mather
5:21 Retirement
5:53 Conclusion