What happened to Michelle Phan??

Get 50% OFF on Brevo's Starter and Standard Plans for the first 3 months (only applicable to new paying customers) using the code 'JUSTINEKOA' or this link: https://get.brevo.com/justinekoa Thank you to Brevo for sponsoring today’s video! Hi everyone! Today’s video is looking into what happened to OG beauty guru, Michelle Phan. From her beginnings, to her YouTube peak, disappearance, business endeavors, cult allegations and criticisms, and what she’s up to now on TikTok shop! I know a lot of you guys requested that I cover her on my channel, I know there’s a ton of videos that have already been done on her, so I hope I offered some new information and/or an additional perspective. Thank you guys so much for the support on this channel this year, the holiday season is getting me all sentimental. As the year winds down, I hope you find a moment to pause, reflect, and appreciate how far you’ve come! Whether you celebrate the holidays or will just use the time to get some much deserved rest, I hope this season brings you peace, joy, and connection. Wishing you a sweet close to this year and a bright start to the next! -Justine :) What is the "what happened to" series about? This series focuses on recapping past influencer drama and their journeys online, with my personal commentary. There will be bias in these videos because that’s the nature of watching content based on my opinion. In this series, you can expect a lot of nostalgia, and some episodes may be quite controversial. My goal is to unpack the tea (since we all love tea!) in a way that isn’t overly dramatic, while keeping in mind that these public figures are also human. Feel free to share your opinions respectfully in the comments, and please correct me if I ever get anything wrong! CHAPTERS 00:00 Intro 02:00 The first “beauty guru” 05:38 Ipsy and EM Cosmetics 10:22 Legal issues - Ultra Lawsuit 11:50 Her first disappearance & WHY she left 14:40 After the 2017 return 18:28 The cult allegations & criticisms 30:22 Relationship speculation 32:27 Afterglow with Michelle Phan 33:14 EM Cosmetics, TikTok Shop, & Live Shopping 35:25 A return to YouTube?? FAIR USE DISCLAIMER: The materials used in this video are adapted and used for commentary and entertainment purposes only. Under Section 107 of the Copyright Act 1976, allowance is made for FAIR USE for purposes such as criticism, comment, news reporting, teaching, scholarship and research. For business inquiries: justine@theviralistgroup.com FTC: This video is sponsored by Brevo.