AI KLAVIYO FLOWS MASTERCLASS: How to Build Klaviyo Flows With Claude (Step by Step)

Want a free email audit for your brand? Grab time here 👉 https://yt.laya-consulting.com/full-c... Check out our case studies here: https://www.laya-consulting.com/ ➡️ Subscribe to my newsletter (and get a 100+ page email marketing guide): https://www.laya-consulting.com/newsl... 👋 Let's connect: LinkedIn:   / nicolas-olaya-zuluaga   X: https://x.com/ecom_nicolas This Klaviyo flows masterclass shows you how to build every core email flow using Claude AI, from strategy to finished emails to the final build in Klaviyo. If you run a Shopify brand or manage email marketing for ecommerce, this is a faster way to set up Klaviyo flows that actually drive repeat purchases. We go through the essential Klaviyo flows one at a time: welcome series, abandoned cart, browse abandonment, post-purchase, and winback. For each one, a custom Claude skill builds the email flow strategy, a second Claude copywriting skill writes the emails, and then we build the flow structure live inside Klaviyo. You’ll see exactly how to use Claude for email marketing without ending up with generic AI copy. It’s built for DTC brand founders, subscription brands, and retention marketers who want better email automation and higher customer lifetime value without hiring a big team. If you’ve been wondering how to use AI for email marketing the right way, hit play and let’s build it together. Subscribe for more Klaviyo tutorials. 0:00 Intro 0:48 The Setup Everyone Skips 6:05 The Welcome Series (Full Build) 16:45 The Abandonment Flows 23:17 After the First Order: Post-Purchase and Winback 26:54 If You Sell Subscriptions or Refills