Why Am I Building Everyone Else's Business Except My Own? | Weekly Yap 2/52

We're at the tail end of January and I haven't worked on my main business at all. YouTube (sponsored videos) has become my 9-5 grind, while my physical product business (Superboba) feels like a side hustle. And I've been frustrated and resentful about that. Then it hit me: I'm building everyone else's business except my own. Any 100M entrepreneur would look at my situation and say: "WTF are you doing? You have a business that works, DROP the distractions, and GO ALL IN." And so in this week's yap I break down: • The true workload of brand sponsorships • The 10X framework that showed me how 80% of what I'm doing is generating ZERO results to my end goal • My wakeup call to go ALL IN • Year of the Snake and what it means for closing chapters that have lost their spark If you've been stuck between what feels safe and what you actually want to build, this one's for you:    • Why Am I Building Everyone Else's Business...   ♡ Resources Mentioned: 10x is Easier Than 2x Book: https://geni.us/U2rmZ Podcast Episode with Dr. Benjamin Hardy:    • How To Scale Your Business 100x in 3 Years...   Year of Snake Transition to Year of Horse Video (2025 to 2026):    • Before the Snake Becomes the Horse… Watch ...   ♡ What's in this video: 00:00 The Reality of Sponsored Videos 03:56 10x is Better Than 2x Concept 07:40 Not Feeling Safe to Go Full Time 09:12 Feeling Unhappy with YouTube 10:56 My Wakeup Call 17:35 Year of Snake: Things Coming to Completion 20:50 9 Years (2025) vs. 1 Years (2026) 23:35 Closing Things Out in January ♡ Content Planning Notion template: https://vanessalau.thrivecart.com/con... ♡ Subscribe to my Substack for more lessons! https://vanessalau.substack.com/ 🧋Check out my Superfood Milk Tea business:   / getsuperboba   ♡ My YouTube Equipment: ♡ MAIN YOUTUBE SETUP https://kit.co/vanessalau.co/my-curre... Phone Tripod ➡︎ https://geni.us/u6rH5 Phone Suction ➡︎ https://geni.us/Z5y4jI5 Camera (Sony) ➡︎ https://geni.us/XMLEO Camera Lens (Ultra Wide) ➡︎ https://geni.us/yoUwyf Microphone (DJI) ➡︎ https://geni.us/Emzep Microphone (Sony) ➡︎ https://geni.us/5HWMJ Tripod (Regular) ➡︎ https://geni.us/STzK Tripod (Vlog) ➡︎ https://geni.us/RqwZy SD Card ➡︎ https://geni.us/1AQ2Wlb Lighting ➡︎ https://geni.us/gWkHG Lantern Softbox ➡︎ https://geni.us/MAAmAz Lighting Stand ➡︎ https://geni.us/APrj Check out ALL my equipment here: https://kit.co/vanessalau.co ♡ ALL VLOGGING EQUIPMENT: https://kit.co/vanessalau.co/vlogging... Vlogging Camera: https://geni.us/mebO0 Vlogging Camera Cage: https://geni.us/wAYsAj Vlogging Camera Stand: https://geni.us/sj1M1d Magic Arm / Small Rig: https://geni.us/3rsfd6K Sticky Adhesive: https://geni.us/KIlxO9z Wrist Strap: https://geni.us/RuafNa Vlogging Glasses: https://geni.us/Ap82F Check out ALL my equipment here: https://kit.co/vanessalau.co ♡ Products: 📷 Shop all my YouTube gear: https://kit.co/vanessalau.co 🤳 Shop all my vlog gear: https://kit.co/vanessalau.co/vlogging... 👚 Shop all my clothes & lifestyle: https://www.shopltk.com/explore/vanes... ♡ YouTube Optimization Tools I Use: https://www.tubebuddy.com/vanessalauco Use “vanessasbuddy” to get 20% off all licenses ♡ My favourite editing tool: https://get.descript.com/ep1auu5yjxh4 ♡ My favourite DM automation tool: Manychat (use this link for 30% off your first 3 months!): https://manychat.partnerlinks.io/c7ie... ♡ Stay Connected: ♥️ Subscribe to my channel for more: https://www.youtube.com/vanessalau?su... 💛 Follow me on Instagram:   / vanessalau.co   🧋Check out my Superfood Milk Tea business:   / getsuperboba   💌 For business inquiries: vanessa@upsidedowntalent.com