You Can Format It However Works for You

Lauren Howe has built a gym in Brooklyn, a Colorado beer tour company, a kids' summer camp brand, and now Colorado Craft Co. — an umbrella bringing her co-ed camps, Craft and Sip events, an in-house magazine, and private events under one roof. The throughline across all of it: creativity is the actual product. Connection is the outcome. In this episode: Her evolution — a Brooklyn gym, Altitude Beer Ventures with her husband Paul, Curious Jane in Denver, and now Colorado Craft Co. Why she doesn't want kid camps pulling her away from her own kids on weekends and breaks Why she refuses to own a brick-and-mortar space again Running her businesses without a partner, after getting burned in the past How she empowers her team without micromanaging — a lesson borrowed from her gym owner Fred Why collaboration with other small businesses is her real growth lever "You can start whatever you want, and you can format it however you want that works for you." Start the VA MOM Academy. It's free — no login, no gate. Eight modules that take you from choosing your service to landing consistent clients to running the money side of an actual business. 👉 https://vamom.net/academy-page --- CHAPTERS Welcome From Brooklyn gym to beer tours Connection through creativity Why imperfect starts work Launching Colorado Craft Co. When to drop what's not working Building a business around your life Collaborating with other founders Supporting local small businesses Advice for founders just starting out The trouble with business partnerships Why no brick-and-mortar this time Empowering your team without micromanaging The heart of the business --- LINKS 🎧 Listen on any podcast app: https://builtonyourterms.buzzsprout.com/ 📺 More episodes:    / @builtonyourterms   Colorado Craft Co. / Curious Jane → https://curiousjane.fun/ Built On Your Terms is a VA MOM production. #BuiltOnYourTerms #VAMOM #SerialEntrepreneur #DenverFounders