No Contracts, Just Family - Kat Flannery on Scaling a Business With God

How do you keep clients for years without a single contract? Matt is joined by Kat Flannery, CEO of Picco Press, a marketing agency in Alberta, Canada. Kat went from freelance writer to best-selling author to building a team of ten women serving trades and professional service businesses. She shares how she hears God through daily devotion, why she treats clients and staff like family, and what she's learnt about scaling without losing yourself. In this episode: • How a writing gift became a marketing business • Retaining clients through trust, not contracts • Leading staff with care, even when you have to let someone go • Kat's keys to scaling: keep learning, stay humble, give • What she does when a client walks away Want more info on Kat - check out https://www.piccopress.com