‘Your Attention, Please’

Give breasts the attention they actually deserve. We pay so much attention to breasts, yet 1 in 2 women don't get their annual breast screenings* that can catch cancer early, when it's most treatable. Since everyone’s breast cancer risk is unique, here’s a quick break down. If you’re 40 and over, make annual screening a priority. If you’re under 40, now’s the time to find out your breast cancer risk and discuss with your doctor whether you should start screening earlier. Learn more: www.YourAttentionPlease.com *Estimates include women aged ≥ 40 between 2017-2021. ©2025 Novartis AG