Frap Rap | Episode 14: Tim Hanlon (TimHanlon)

In the latest Frap Rap podcast, GDogggggggg (Aaron Goldman) reconnects with Tim Hanlon to revisit his time at Starcom IP, where, as Director of Emerging Contacts, he had to continually "look around the corner" to help clients see what was coming next. From interactive television to emerging technology and venture investing, Tim has built a career around anticipating how media and technology will evolve and helping businesses prepare for what’s ahead. Today, he continues that work through The Vertere Group, advising companies and investors across media and tech. (And advising AG on what to work into his newest rap.) 00:00 – Welcome to Frap Rap 02:08 – Tim Hanlon’s Journey from Leo Burnett to Starcom IP 04:12 – Looking Around Corners: The Future of Media & Advertising 06:14 – The Role of “Emerging Contacts” at Starcom IP 09:59 – How Starcom Turned Emerging Technology into a Business 12:04 – The Story Behind Denuo 15:18 – Advertising Holding Companies & the Principal Media Model 18:59 – Tim Hanlon on Consulting, Startups & the Vertere Group 20:03 – Innovid, Mediaocean AI Ventures & Investing in Ad Tech 22:00 – Is AI Entering a Hype Cycle? 24:17 – Tim Hanlon’s Podcasts & the Future of Local Media 26:10 – Good Seats Still Available: Remembering Defunct Sports Teams 28:59 – The Frap Rap Speed Round / Apartment Crawl 29:25 – Tim Hanlon’s AOL Instant Messenger Handle 29:56 – Favorite Client & the Early Days of TiVo Advertising 32:36 – Why Advertising Eventually “Colonizes” New Technology 33:35 – The Coca-Cola + Shazam Idea That Never Happened 37:42 – Chicago’s Role in Tim Hanlon’s Media Career 38:42 – GDogggggggg's Frap Rap Freestyle Intro For more great podcasts: https://www.mediaocean.com/podcasts Subscribe to our channel:    / @teammediaocean   Instagram:   / teammediaocean   Facebook:   / team.mediaocean   Twitter:   / teammediaocean   LinkedIn:   / mediaocean   Threads: https://www.threads.net/@teammediaocean #FrapRap #MediaoceanPodcastNetwork #MPN #Podcast #GDogggggggg