The Drink They Called “Blackout in a Can”
Neat Stories
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The Drink They Called “Blackout in a Can”
502 просмотра · 10 дн. назад
Neat Stories
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502 просмотра · 10 дн. назад
There was a version of Four Loko that became so infamous people still talk about “the original” like it was an entirely different drink.
And in some ways, it was.
The original formula combined a large amount of alcohol with caffeine and other stimulants, creating one of the most controversial alcoholic beverages of the 2000s.
After hospitalizations, university incidents, government scrutiny, and growing public pressure, Four Loko changed forever.
The brand survived.
The formula that made it famous did not.
This is the story of the original Four Loko, the controversy surrounding caffeinated alcoholic drinks, and what actually happened when regulators stepped in.
Neat tells the remarkable true stories behind the drinks we know—from strange origins and forgotten people to scandals, rivalries, inventions, disasters, myths, and moments that changed drinking culture forever.
New stories every Monday, Wednesday and Friday.
The Stories Behind Every Pour.
Please drink responsibly.
Chapters:
00:00 The Notorious Drink
01:35 Three Friends From Ohio
03:15 Why Caffeine Changed Everything
04:55 The Incident That Went National
06:05 The FDA Steps In
08:05 What Actually Happened to Four Loko
09:30 The Brand That Survived