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The Car Maker Who Sold Cars Before He Built Them

Interesting Theories for Managers

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The Car Maker Who Sold Cars Before He Built Them

3 просмотра · 8 дней назад
Interesting Theories for Managers
19 подписчиков
3 просмотра · 8 дней назад
He sold the cars before he built them, and many people believed him. The story of Preston Tucker and what it teaches managers about selling the future. Keywords: Preston Tucker, Tucker 48, management lesson, pre-selling, reputation, business case study, leadership.